When I started this project, I quickly realized something: sports centers in Panama hadn’t digitized their booking systems yet. This meant that to organize a padel or soccer match, people had to rely on the usual: WhatsApp groups, last-minute calls, and a lot of uncertainty.
But here was the real challenge: it wasn’t just about digitizing reservations—it was about understanding how people were already solving this problem. There was a self-managed community that, despite its inefficiencies, actually worked. If I wanted to design something truly useful, I had to make sure it improved their experience without breaking their existing dynamics.
